https & why you need it
SSL certificates – why you need one: In 2016, 2 different Google representatives, called HTTPS a “requirement” and Thao Tran speaking on the main stage at Share16 in October said “HTTPS and making sure your site is secure is an imperative at this point… The future of the web is a secure one, and so make sure people in your organization understand HTTPS, and it should be on the road map” for 2018.
What is https?
Hyper Text Transfer Protocol Secure (HTTPS) is the secure version of HTTP, the protocol over which data is sent between your browser and the website that you are connected to. The ‘S’ at the end of HTTPS stands for ‘Secure’. It means all communications between your browser and the website are encrypted. To implement https on your site, you need something called an SSL Certificate.
What is a secure socket layer?
SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private and integral.
Why do you need it?
- Google now uses https as a ranking signal
- It shouldn’t come as a surprise that Google prefers sites that are trusted and certified
- This will only increase in the future
- If you are running an eCommerce website, then you absolutely order provigil need a SSL certificate specially if you are collecting payment information. Most payment providers like Stripe, PayPal Pro, Authorize.net, etc will require you to have a secure connection using SSL.
How Do You Implement it?
We do it all for you!
But for the technically minded, it goes like this:
Step 1: Host with a dedicated IP address. In order to provide the best security, SSL certificates require your website to have its own dedicated IP address. …
Step 2: Buy a Certificate. …
Step 3: Activate the certificate. …
Step 4: Install the certificate. …
Step 5: Update your site to use HTTPS.
Step 6: Redo the site SEO to reflect the new changes, including checking everything through thoroughly & letting Google know via Search Console
What will it cost?
Hopefully less than you think! It varies from site to site based on things like number of pages and site setup, so let me know if you’d like to take advantage of this offer and I’ll sort out a quote for you. Just call on 01273 252575.
More SSL Information
“The clear conclusion here is that switching to HTTPS will help you stay in good graces with Google. Along with all of the SEO benefits we discussed (which are only going to increase), HTTPS is a far more secure system for your website to operate.”